CASE STUDY — OAK & STONE
A landscaping brand built to be seen outside.
Identity, website, signage and print collateral for Oak & Stone, a Dayton-area landscape and hardscape company, designed as one system so the company reads the same on a job site, a screen and a business card.
- Client
- Oak & Stone
- Industry
- Landscape & hardscape
- Region
- Dayton area, Ohio
- What we made
- Identity, website, signage, print
The work
A landscaping company is judged by what people see from the street: the sign in the yard, the truck at the curb, the card left on the counter. We built Oak & Stone’s identity to hold up in all of those places, then produced the pieces that carry it.
- Identity. The mark and the rules for using it.
- Website. A site that explains the services and gets people to call.
- Signage. Signs designed for viewing distance, not just for the screen.
- Print collateral. The cards and handouts that close the sale in person.
Built for outdoors
A logo that looks elegant on a monitor can disappear on a yard sign twenty feet from the road. Thin strokes and low contrast are the usual culprits. Designing the brand and the signage together means those problems get solved in the identity, not patched later in production.
In the trades too? See yard signs, work uniforms and trades & small business.
If it can be printed, we make it.
One studio for brand, print, apparel, and web — in Columbus, Ohio.
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